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Mumbrella
mumbrella.com.au > breaking-category-convention-examining-the-chemistry-behind-bold-work-935055

Breaking category convention: examining the chemistry behind bold work

22+ hour, 26+ min ago   (131+ words) Chris Howatson, Laura Halbert In this session from Mumbrella’s Finance Marketing Summit 2026, Allianz Australia general manager of customer strategy and marketing Laura Halbert and Howatson+Company founder and CEO Chris Howatson unpack the strategy and organisational work behind Allianz’s Care…...

Mumbrella
mumbrella.com.au > national-tiles-launches-new-brand-platform-annoyingly-good-935249

National Tiles launches new brand platform 'Annoyingly Good"

1+ week, 2+ day ago   (299+ words) Australian retailer National Tiles has launched a new brand platform called ‘Annoyingly Good’, featuring founder Frank Walker. The campaign aims to leverage the brand’s long-standing radio presence and transform its perceived annoyance into a competitive advantage. After more than four…...