1+ week, 21+ hour ago   (398+ words) After working a lifetime in advertising and marketing — creating unforgettable campaigns like Clairol’s “Yes! Yes! Yes!”; the Aflac duck; Kodak’s memorable moment; and the Toys ‘R’ Us song — Linda Kaplan Thaler is sharing her wisdom in her funny and deeply…...

1+ week, 4+ day ago   (1527+ words) A SHARED interest in preserving memories using journals with stickers, stamps, creative writing and washi tape has brought together a group of people from different ages and backgrounds. Calling themselves the Penang Journalers Clan, members are involved in “junk journalling…...

1+ week, 6+ day ago   (354+ words) There’s a common piece of marketing advice that I think gets interpreted the wrong way: you need to stand out. Be different. Don’t look like everyone else. Somehow, “different” has increasingly become “weird.” Weird hero shot. Weird hotel interiors. Weird…...

4+ week, 2+ day ago   (398+ words) When picturing Singapore's iconic landmarks, the Supertrees of Gardens by the Bay, the three towers of Marina Bay Sands and the rain vortex at Jewel Changi Airport are likely the first images that come to mind. Nevertheless, even as all…...