7+ hour, 12+ min ago   (268+ words) Omnicom plans to eliminate 15,000 jobs, leaving it with a total headcount of 105,000 through December as it aims at a $1.5 billion gross synergy target following its acquisition of IPG, Ad News reports. The firm says it is moving faster despite the…...

7+ hour, 28+ min ago   (190+ words) LG’s smart TVs continuously eavesdrop on owners, even when the devices are offline or in standby mode, according to a joint report by Gamers Nexus and Level1Techs. They allegedly scan local area networks to identify phones and smartwatches, and the location…...

2+ day, 12+ hour ago   (542+ words) Google, Meta and TikTok on Thursday pressed a federal appeals court to block enforcement of a California law prohibiting the companies from algorithmically recommending posts to minors under 18 without the consent of a parent or guardian. The companies contend that…...

1+ day, 12+ hour ago   (266+ words) I honed my marketing chops at The Home Depot. I spent six years of my life in an orange apron. Six years reflighting media, plussing up paid search, and trying to predict the exact week spring will arrive so we…...

2+ day, 14+ hour ago   (272+ words) Travis County District Court Judge Cory Liu said in the ruling that Attorney General Ken Paxton proved TikTok violated the Deceptive Trade Practices Act in two ways. One of Paxton's theories, which was accepted by Liu, was that TikTok claimed…...

2+ day, 12+ hour ago   (465+ words) Google, Meta and TikTok on Thursday pressed a federal appeals court to block enforcement of a California law prohibiting the companies from algorithmically recommending posts to minors under 18 without the consent of a parent or guardian. The companies contend that…...

3+ day, 14+ hour ago   (287+ words) While Mother’s Day typically marks one of the biggest days for the floral industry, 1-800-Flowers hopes to deliver bouquets with a 2023 twist: One-of-a-kind poetry powered by ChatGPT. Using the service available on the company's mobile and desktop site, consumers can…...

3+ day, 15+ hour ago   (368+ words) Advertising pays the bill for the Internet, funding most websites and generating all or a significant amount of the profits at Alphabet (Google), Meta, TikTok, Alibaba, Amazon, Microsoft and Apple. This is a big problem for the Internet. Referral traffic…...

3+ day, 11+ hour ago   (634+ words) It's not an advertising deal, but it could shake up the artificial intelligence (AI) industry and the technology that advertisers use to create content, buy and target media and serve ads. Nvidia confirmed Thursday that it has entered into a…...

3+ day, 11+ hour ago   (296+ words) Snap is launching performance tools ahead of the holiday shopping season, merging "Dynamic Product Ads" and "Sponsored Snaps," while introducing various campaign optimization updates. First, Snap’s “Commerce Power Pack” is bringing AI-powered product recommendations to Sponsored Snaps, allowing advertisers to…...