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Top story March 7, 2025 7:28 am Nearly eight out of ten mailshots – including direct mail, door-drops and business mail – were read or looked at… Indepth, News February 24, 2025 9:25 am Advertising and marketing agencies are facing a major challenge to their environmental record amid claims that one of the sector’s… Id
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News
Major travel brands sent packing over 'eco' ad claims
4+ day, 22+ hour ago (603+ words) September 9, 2026 8:53 am Thomas Cook, Loveholidays and DialAFlight have all been battered by the advertising watchdog for making environmental claims in their advertising campaigns without being “clear and transparent” about what they were based on. The rulings form part of a…...
Primark targets gym bunnies with trope busting blitz
5+ day, 20+ hour ago (680+ words) September 8, 2026 2:08 pm Primark is launching its activewear collection, Primark Form, with a new campaign designed to skewer the seriousness of the world of activewear and prove consumers do not have to pay seriously high prices to get seriously great kit....
Grindr coughs up??26m for ad suit but denies liability
5+ day, 22+ hour ago (471+ words) September 8, 2026 12:46 pm LGBTQ+ dating app Grindr has agreed to pay £26m to settle a UK High Court group action which alleged to company had shared highly sensitive personal data, including HIV-related information in some cases, with third parties for advertising purposes…...
McCawley joins Decision Marketing as associate editor
6+ day, 1+ hour ago (321+ words) September 8, 2026 9:27 am Former Marketing Week and Precision Marketing deputy editor Ian McCawley is joining the Decision Marketing team as associate editor to drive new content opportunities across the online publication. Launched back in 2010, Decision Marketing remains the only independently owned,…...
Mindful Chef highlights 'fuller life' in McCann ad debut
6+ day, 20+ hour ago (529+ words) September 7, 2026 2:36 pm Recipe box company Mindful Chef has launched its first campaign through newly appointed McCann London as it looks to boost its position in an increasingly crowded market. “Eat for Joy” explores the life benefits that come from eating…...
McDonald's shake-up sees new head of CRM and loyalty
6+ day, 22+ hour ago (364+ words) September 7, 2026 12:12 pm McDonald’s UK has overhauled its marketing operations to create the new role of head of CRM, loyalty, partnerships and social just three months after promoting “lifer” Tim Kenward to CMO and senior vice president. Although the role is…...
Tails of the unexpected: PDV unveils pet owner cohorts
1+ week, 4+ day ago (348+ words) September 2, 2026 12:38 pm It seems the old idiom of a dog being man’s best friend needs a radical overhaul as these days nearly all pets are not just seen as friends; they have become deeply embedded within modern lifestyles, emotional wellbeing…...
NatWest brings in chief to boost??1.2bn tech overhaul
1+ week, 4+ day ago (472+ words) September 2, 2026 11:32 am NatWest Group has appointed a new chief data and analytics officer to drive its extensive digital transformation, backed by a £1.2bn technology investment, which is ushering in a data-driven approach to deliver hyper-personalisation and AI at scale across its…...
Inglis joins The Entertainer in group chief customer role
1+ week, 5+ day ago (533+ words) September 2, 2026 8:42 am Teal Group, the company behind toy retailers The Entertainer and Addo Play, has appointed former Merlin and John Lewis executive Craig Inglis as group chief customer officer to unify its approach to customers, brand and marketing across the…...
Omnicom unveils $9.1bn billings agency Hearts United
1+ week, 6+ day ago (412+ words) September 1, 2026 9:39 am Omnicom Media has combined Hearts & Science’s data-driven approach with Mediahub’s heritage in creative media planning to form Hearts United, a new global agency network managing $9.1bn in worldwide billings across 40 markets. Omnicom insists the move is part of its…...